Product Description
Find out why patients often want to refer, but often can't! Learn the referral secrets your patients know, but won’t tell you. Finally, get the referrals you deserve.
This one-hour digital audio download tells it like it is, with practical, down-to-earth suggestions you can use instantly. It includes the approaches used by those who already have a referral-based practice.
In this insightful, one-hour digital download, Bill Esteb explores 12 Referral Principles that you and your support team can deploy to instantly give your practice greater "referral-appeal."
The 12 Referral Principles:
Clarify Your Mission
Offer Tangible Artifacts
Know Your Customers
Rehearse the Referral Dialogue
Understand the Risk
Reward Referrals
Be Consistent
Increase Your Capacity
Weed Your Garden
Keep in Touch
Exceed Expectations
Become a Referral Source
Learn what to do to give your patients the reasons, the methods and the means to refer those they know to your practice. Ignore them if you wish. But you’ll be flirting with advertising, coupons and discounted fees. Worse, stingy third parties will hold you hostage. See the referral process from a patient's-point-of-view and grow your practice from the inside-out!
Find out why patients refer — it's not what you think!
Stimulate more patient referrals — without asking.
How to generate referrals from inactive patients.
Do your patients think your practice is already "full?"
What do your patients risk by telling others about you?
Learn how to cultivate "influencers" who control referrals.
How do your patients describe your practice to others?
The simple way to invoke the Law of Reciprocity.
This one-hour digital download tells it like it is, with practical, down-to-earth suggestions you can use instantly. It includes the approaches used by those who already have a referral-based practice. Want one?
66 Minute
Audio Digital download